It's not rocket science to say that Shah Rukh Khan can give any marketing professional a run for his money. His business acumen is supposed to be unparalleled, unless and until there's a certain Aamir or Salman at the other end of the competition. And when these Khans (read 'their ideas') collide, it's nothing but purely raw marketing lessons.
One can expect and experience one such thing, during the occasion ofa this Father's Day. While on one hand, SRK will be celebrating Father's Day with SMILE Foundation children at the children's paradise Kidzania (of which he is a stake holder), on the other hand, his friend-turned-foe-turned-friend again Salman Khan is all set to release the music of his much awaited film Kick. Needless to say, since it's a Salman Khan film, one is but obviously assured mass hysteria, which also will be the case when the common man gets to interact with SRK and celebrate Father's Day with him.
Readers may recall that such a clash had happened during the release of SRK's Rab Ne Bana Di Jodi and Aamir Khan's Ghajini, wherein both the Khans were seen showing their one upmanship as far as the film's marketing and promotions were concerned.
This time round, what remains to be seen is will the one upmanship prevail over Father's Day or vice versa